• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to footer
  • HOME
  • ABOUT

The Fortunate Investor

Investing, Business, Saving, Debt, Money, Retirement

  • Business
  • Invest Your Money
  • Save Money
  • Get Out of Debt
  • Make Money
  • Family & Money
  • Taxes
  • Retirement
    • Retirement Calculator
You are here: Home / Business / When Is The Last Time You Updated Your Web Presence?

When Is The Last Time You Updated Your Web Presence?

September 30, 2020 By Bobby | This article may contain affiliate links. For more information visit our Disclosure

When Is The Last Time You Updated Your Web PresenceMost business owners online know that, to some degree, investing in a strong online presence is essential for your ongoing success. However, that investment should not be a one and done. Here, we’re going to look at some the reasons that you should be thinking about upgrading your business’s web presence in a more 

Table of Contents

  • How you’re reaching people
  • Your base on the internet
  • The support you give
  • The community you foster

How you’re reaching people

The online world is consistently changing, as are the ways that businesses are using it. For one, there is a constant race to find the most effective way to get the attention of your customers. Looking at methods like which advertising channels are the best, the most effective ways to organically gain traffic, and how to use influencer marketing are some of the questions burning the mind of online marketers right now. If you’re relying on the same old marketing methods you’ve been using for years, you might be missing out on some of the most cost-effective online marketing currently available.

Your base on the internet

Aside from how you reach your online customers, you should be mindful of what they see when they decide to fully engage with your business. We’re talking, of course, about your website. Trends in navigation, layouts, page load times, and plugins update all the time. If you haven’t updated your site with the help of a web design company, it might start to look incredibly old fashioned compared to that of your competitors. This isn’t the look you want if you’re trying to position your business as relevant and modern to your customers.

The support you give

The support you give

Online business is supported not just by marketing and good user experience, but also how easily and readily you can remove the barriers that get in the way of your customers’ road to conversion. To that end, if you’re still relying on email alone to offer support, you might be missing a way to make your customer journey a lot easier and more satisfying, boosting your sales online. For instance, a lot of businesses are using live chat services and chatbots to help answer the most common questions their customers have when navigating their website, making sure that they’re not left with any frustrations for too long.

The community you foster

Social media has been one of the biggest driving factors of the online communities that businesses build. It acts as a tool for marketing, support, sales, and delivering news for your business. However, it’s worth taking the time to look at which social media channels your business should be using once in a while. Things like changes in algorithms and rules may make certain social media channels less effective than they used to be, so it’s worth occasionally looking at which spaces you might want to get involved with.

The internet waits for no man, woman, or business. Take too long to update your web presence and it will look old and faded compared to what your competitors are offering. Make sure you’re looking at your website, support channels, marketing methods, and social presence once in a while.

Primary Sidebar

Popular Articles

How to Stay Strategic When Times Get Tough in Business

Every business faces challenges. Whether it's a dip in the market, rising costs, or unexpected … Read More about How to Stay Strategic When Times Get Tough in Business

How to Open a Franchise Restaurant in 10 Easy Steps

Digital Management Solutions for Scalable Franchise Success

Scaling a franchise is no small feat. Maintaining consistency, clear communication, and operational … Read More about Digital Management Solutions for Scalable Franchise Success

How to Financially Prepare When a Loved One Needs Bail

How to Financially Prepare When a Loved One Needs Bail

No one talks about how financially draining it can be to help someone you love get out of jail. It’s … Read More about How to Financially Prepare When a Loved One Needs Bail

What To Think About When Starting A Law Firm

What To Think About When Starting A Law Firm

Getting your law degree is a big accomplishment. What’s even more ambitious and rewarding is wanting … Read More about What To Think About When Starting A Law Firm

Mastering Work-Life Balance in a High-Speed Office World

Mastering Work-Life Balance in a High-Speed Office World

Work Life Balance Overview In today’s fast-paced world, achieving a balance between work and … Read More about Mastering Work-Life Balance in a High-Speed Office World

Footer

TOPICS

SAVE MONEY
INVEST MONEY
REDUCE DEBT
MAKE MONEY
FAMILY & MONEY
TAXES
START A BUSINESS
RETIREMENT

THE FORTUNATE INVESTOR

ABOUT US
ADVERTISE
CONTACT US

The Fortunate Investor focuses on personal finance topics to build wealth. Topics include saving money, investing, managing debt, family and money, taxes, making money, college planning, starting a business, coupons and retirement.

SOCIAL MEDIA

FACEBOOK
TWITTER
PINTEREST
YOUTUBE

Copyright © 2025 Fortunate Investor. All Rights Reserved. | Disclaimer & Disclosure | Privacy Policy | Terms of Service